One of my facebook friends posted about this movie called Last Call. It is a German film from a company called 13th Street. They have developed interactive software to get the audience involved in the movie. When you go to the theater, all the movie goers text their number to the company then during the movie when the main character calls for help, one of the viewers gets a call on their phone. The software is designed to recognize the answers of the viewer. Through the phone the viewer decides what happens in the movie. The main character asks, “Should I go up or down?” or help another victim and things of this nature. You could see the movie a couple of times and it might be different each time, depending on what the person who gets the call decides. It sounds awesome, and hopefully this is the future of movie-going (hopefully dvds as well). So far this is not in America, let’s hope that changes soon!
There is also a Dutch film called App that has it’s own smartphone app. The app allows you to get added extras from the film on your phone that you can’t get without it. You don’t get to decide what happens in the movie, but still a new and cool movie experience. Apparently this one will be coming to English-speaking countries soon as a company in North America has indeed bought the rights to the film.